Book Review - Throwing Sheep in the Boardroom (Matthew Fraser & Soumitra Dutta)

Throwing Sheep in the Boardroom (Matthew Fraser & Soumitra Dutta), the title of this book captured my attention when I was surfing around the bookshops websites in Singapore. Most of you who are familiar with Facebook, you would have thought that this book is probably written about how Facebook is affecting corporates and business. Well you are just about right.

If you are very familiar with Internet trends, you would have known the new buzzword and that is "Web 2.0". The whole book is talking about how technology of "Web 2.0" is affecting these areas, business, media, consumer markets, politics and many more. The great fight between power holders and gatekeepers vs consumers.

Some interesting stuff I read is that all along, someone has indirectly chosen the books I read and the music I listen to by deciding what books to publish and music to be sold. Well of course you might say that you have known this since you know this but do you know that inside this book it shares a fascinating fact that you might drop your specs (if you have one) when you read it. =)

I found this book insightful and covers a lot of areas. At first I find this book a bit dry because it talks about European History (yah I know, I still do not have any idea why it was mentioned, maybe other readers can shed some light on it). I was almost turned off by it and wanted to put the book down, but my curiousity of how Web 2.0 is affecting the world got the better of me and I continue reading. But the later part of the book is definitely an enjoyable read, so much so I do not want to put down the book. =)

For this book, I give it a 3.5 out of 5. I would have given 4 stars if not for the European History (nothing against it, just that I see any need to mention about it).